2. /
  3. Televisions
  4. /
  5. OLED
  6. /
  7. LG OLED
  8. /
  9. LG 77 Inch OLED
  10. /
  11. LG OLED77C66LB

+ FREE

LG US70TY Wireless 3.1.1ch Soundbar & Subwoofer

LG US70TY

Wireless 3.1.1ch Soundbar & Subwoofer

LG OLED77C66LB 77" 4K OLED 4K Smart TV

£2999.00

£3599.00

RGB Direct

In Stock

Screen Size

Available Offers

RGB Direct Free 5 Year Warranty - Registration by RGB with Domestic and General, T&C Apply

Warranty Info

1 Year Manufacturer Warranty Inc.

Buy Now Pay September 2027

From £105.05 per monthly

Your £2999.00 Order finance calculation.

Deposite Info

Finance Options

A loan that allows you to spread the cost of your purchase.

Repayment terms (months)

I would like to pay over 12 months

with the first payment deferred for 12 months

Credit subject to status and affordability. Terms & Conditions Apply. RGB HI FI LTD trading as RGBDirect is a credit broker and is Authorised and Regulated by the Financial Conduct Authority. Credit is provided by Novuna Personal Finance, a trading style of Mitsubishi HC Capital UK PLC, authorised and regulated by the Financial Conduct Authority. Financial Services Register no. 704348. The register can be accessed through http://www.fca.org.uk

NOTE : We only deliver finance orders to the billing address

LG OLED77C66LB 77" 4K OLED 4K Smart TV

£2999.00

Trustpilot

Get a Free LG Soundbar Worth Upto £599

Please Select One of the Following Packages

LG OLED77C66LB 77" 4K OLED 4K Smart TV
LG US70TY Wireless 3.1.1ch Soundbar & Subwoofer

LG US70TY Wireless 3.1.1ch Soundbar & Subwoofer

Bundle price:£2999.00 +FREE

100 % OFF

  • 77 inch OLED Evo 4K Ultra HD HDR Smart TV
  • A major step forwardWith a big step up in screen technology, the LG OLED77C66LB marks a step-change for the C-series. Now fitted with a Primary RGB Tandem panel, with Hyper Radiant Colour Technology, this cinematic LG TV is significantly brighter, with richer colour and the most lifelike image from an OLED C-series to date.
  • The native 120Hz screen and fast response time also make it great for gaming. The latest webOS with multi-AI architecture makes Smart TV the most intuitive and user-friendly yet.
  • Next level picture – Hyper Radiant Colour TechnologyTaking LGs premium Primary RGB Tandem panel as its basis, this LG 77 inch TV delivers truly stunning brightness and picture contrast
  • Primary RGB Tandem screen tech for improved brightness and colourPreviously exclusive to the LG Gallery range, the LG OLED77C66LB now also features the innovative Primary RGB Tandem screen tech.
  • The revolutionary screen technology is three times brighter than a regular OLED screen over a 10% window. This means that you get pinpoint picture accuracy for supremely natural picture colour and definition.
  • Picture perfection, with Alpha 11 AI Processor Gen 3Fitted with LGs premium Alpha 11 AI Processor Gen 3, the picture quality is sharper, more natural and supremely balanced for the best in clarity and picture precision
  • A master with moviesFitted with a native 120Hz display, bright screen and host of HDR enhancements including Dolby Vision, and Precision HDR Master, this LG 77 inch OLED TV delivers cinematic smoothness and colour depth.
  • Geared up for gamingWith its wide range of gaming enhancements, LG once again remains the first choice for many gamers. With a response time of less than 0.1ms, its super-fast to react to your every move.
  • AI-enhanced soundLGs powerful AI processing extends its benefits to sound as well as vision. With Precision Sound Master Pro, AI Sound Pro and Voice Remastering settings, you get to experience a more lifelike sound and clearer dialogue.
  • LG webOS 26 for faster and smoother Smart TVFeaturing multi-AI architecture, LG’s webOS 26 Smart TV operating system is better than ever. Deeper AI integration ensures faster and more intuitive searching, with Microsoft Copilot on hand to ask about TV content and more.
  • AI makes operation easier than everPower up your new TV and a raft of AI technologies make it easier to find just what you are looking for.
  • Also known as OLED77C66LB.AEK , OLED77C66 , 77C66LB
Make LG
Colour Silver
Screen Size (Inches) 77
Display Type 4K OLED
Screen Resolution 3840 x 2160
Picture Processor a11 AI Processor 4K Gen3 - Quad Core
HDR Format Dolby Vision / HDR10 / HLG
Audio Output 40W
Wide Colour Gamut Dynamic QNED Color Pro
Operating System webOS 26
Energy Rating E
Power Consumption 0.5W
Refresh Rate 120Hz
Smart TV Yes
TV Definition 4K Ultra HD
HDMI Ports 4
USB Ports 2
Wi-Fi Yes
Ethernet Yes
Bluetooth Yes
Digital Tuner Yes
Weight With Stand (Kg) 38.3 kg
Weight Without Stand (Kg) 23.5 kg
Dimensions with Stand 103.5 x 171.1 x 26.7 cm
Dimensions without Stand 98.2 x 171.1 x 4.71 cm

Please login to write a review

Not yet Reviewed. Be the first to Write a review